Scott Erickson

Scott Erickson

Professor, Marketing and Law
Faculty, Graduate Study in Business

Phone:(607) 274-1235
E-mail:gerickson@ithaca.edu
Office:427 Park Center
Ithaca, NY 14850

Education

Ph.D. College of Business and Economics, Lehigh University, Bethlehem, PA (Dissertation: The WIPO Patent Harmonization Treaty: The Impact of a First-To-File Priority Claim Basis on Technological Innovation in the United States)

M.I.M. Thunderbird School of Global Management, Glendale, AZ

M.B.A. Edwin L. Cox School of Business, Southern Methodist University, Dallas, TX

B.A. Haverford College, Haverford, PA

 

Academic Appointments

2002/present Ithaca College, School of Business

  • Professor, 2010/present
  • Chair, Marketing/Law Department, 2012, 2006/2009
  • Interim Associate Dean, Spring 2010
  • Associate Professor, 2002/2010

2010/2011 Fulbright Visiting Research Chair, The Monieson Centre for the Study of Knowledge-Based Enterprises, Queen's School of Business, Kingston, ON, Canada

Summer 2002 Visiting Professor, Higher Business School, Siberian Aerospace University, Krasnoyarsk, Russia

2000/2002 Assistant Professor, Marketing, SUNY College at Oneonta, NY

1996/2000 Assistant Professor, Marketing, Marist College, Poughkeepsie, NY

1992/1996 Assistant Professor, Marketing & International Business, Ithaca College, School of Business

 

Professional and Consulting Experience

2010/2011, Social media study, Empire Life Company, Kingston, ON

2010/2011, Entrepreneurs and business partners study, RSA, Toronto, ON

2007/2008 Data organization project, New York State Wine & Grape Foundation

1998/2003 Content Provider, Active Learning Technologies (Pearson), West Park, NY

2001/2002 Marketing Study, United Way of Otsego and Delaware Counties

1999/2000 Graduate Programs Marketing Study, School of Graduate and Continuing Education, Marist College

1998 External Marketing Assessment, Team Hudson Valley/Empire State Development Corporation

 

Courses Recently Taught

  • Marketing Management (graduate)
  • Sustainable Operations (graduate)
  • Sustainability Leadership (graduate)
  • Marketing/Operations (pre-MBA modules)
  • Non-Profit and Social Marketing
  • Principles of Marketing
  • Marketing Analytics
  • Sales and Sales Promotion
  • International Marketing
  • Marketing Minicourse
  • International Business Minicourse
  • Climate Action Research Teams (interdisciplinary, team taught)
  • Marketing Sustainability Initiatives (Graduate & Professional Studies certificate)
  • Patents and the Inventive Process (Washington, DC Program seminar)

 

Professional Affiliations

  • American Marketing Association
  • American Society for Competitiveness, Board of Directors
  • Macromarketing Society
  • Society of Competitive Intelligence Professionals