Publications and Conference Presentations
Journals
Flowers, A. (2011). Branding discontentment: Following the role of IMC in America’s tea party movement. IMC Review: Journal of Integrated Marketing Communications, 10(4).
Young, C., Flowers, A., & Ren, Z. (2011). Technology and crisis communication: Emerging themes from a pilot study of U.S. public relations practitioners. PRism Online PR Journal, 8(1).
Flowers, A., Lustyik, K., & Gulyás, E. (2010, December). Virtual junk food playgrounds in Europe: Advergames in the U.K. and Hungary. Journal of Virtual Worlds Research, 3(2).
Flowers, A. (2010, October). Swine semantics in U.S. politics: Who put lipstick on the pig? M/C Journal, 13(5).
Flowers, A. & Young, C. (2010, Autumn). Parodying Palin: How Tina Fey’s visual and verbal impersonations revived a comedy show and impacted the 2008 election. Journal of Visual Literacy, 29(1), 47-67.
Book Chapters
Flowers, A. & Gregson, K. (2011). Virtual worlds for collaborative meetings. In K. Malik & P. Choudhary (Eds.), Business organizations and collaborative web: Practices, strategies and patterns. Hershey, PA: IGI Global Publishing.
Trade Publications
Flowers, A. & Young, C. (2010). How new technology and social media benefit today’s crisis planning. PR News Media Training Guidebook.
Conference Presentations
Flowers, A. (2011, October). Learning from Lindsay, Tiger, Brangelina, and Oprah: Celebrities as teaching tools for reputation management in public relations. Public Relations Society of America International Conference, Educators Academy Session. Orlando: FL.
Flowers, A. (2011, September). Upgrading crisis communications in the digital era. Public Relations Society of America 2011 Northeast District Conference. Rochester: NY.
Flowers, A. (2010, October). Best practices in public relations: A practical analysis of training students to prepare and present proposals for real-world clients. Poster presented at the Public Relations Society of America International Conference, Educators Academy Session. Washington: DC.
Flowers, A., Gulyás, E., & Lustyik, K. (2010, July). The expansion of junk food marketing, cyberspace, and children’s waistlines: Government public relations combating childhood obesity. Paper presented at Bledcom International Public Relations Research Symposium. Bled: Slovenia.
Lustyik, K., Flowers, A., & Gulyás, E. (2010, June). Virtual junk food playgrounds in Europe: Advergames targeting children in the U.K. and Hungary. Paper presented at the annual International Communication Association convention. Singapore.
Young, C., Flowers, A., & Ren. N. Z. (2010, June). Going viral: A case study of YouTube generated videos and organizational crises. Paper presented at pre-conference to the International Communication Association annual convention. Tokyo, Japan.
Flowers, A. & Lustyik, K. (2009, November). Not your parents’ 30-second commercial: Targeting kids through non-traditional media and with non-traditional products. Paper presented at panel presentation at the annual meeting of the National Communication Association. Chicago: IL.
Young, C. & Flowers, A. (2009, November). Presentation of research on public relations, technology, and crisis communication in Roundtables on Research in Progress at the annual meeting of the National Communication Association. Chicago: IL.
Flowers, A. & Lustyik, K. (2009, June). Battling junk food advertising in cyberspace: Positions in the U.K. and Hungary. Paper presented at official regional conference of the International Communication Association, Beyond East & West: Two Decades of Media Transformation After the Fall of Communism. Budapest: Hungary.
Flowers, A., Gregson, K., & Trugilio, J. (2009, April). Web interaction from 2D to 3D: New dimensions in company-stakeholder communications in Second Life. Paper presented at the annual meeting of the Eastern Communication Association. Philadelphia: PA.
October 2011